College Logo
These are the official marks of Western Iowa Tech Community College. Do not alter or distort these marks in any way.
Primary Logo
Our primary logo consists of the W letterform paired with the Western Iowa Tech Community College wordmark. The primary logo should be used to ensure brand recognition in low-awareness markets.
Whenever possible, our primary logo should appear in two colors - navy and lime, or reversed in white and lime on navy. White on navy or lime is also acceptable.
Special Use Logos are available, when limited by production.
Secondary Logo
In addition to our primary logo, a horizontal option is available for use when compositionally appropriate.
Whenever possible, our secondary logo should appear in two colors - navy and lime, or reversed in white and lime on navy. White on navy or lime is also acceptable.
Special Use Logos are available, when limited by production.
W Letterform
The W Letterform is reserved for high-awareness markets. At this time, only Marketing and the Bookstore are permitted to use this mark.
The W Letterform must always appear in its signature colors - navy and lime - or in white on either navy or lime. No other color combinations are permitted.
Department Logo Lockups
All departments and units are united under the Western Iowa Tech Community College brand and are required to use an official department logo lockup as their identifier. Lockups provide these entities an opportunity to be recognized while maintaining our brand.
Lockups can be developed upon request.
Colors
Navy and lime are our signature colors.
RGB 0 40 85
HEX 002855
CMYK 100 88 36 36
PMS 295 C
RGB 167 193 64
HEX A7C140
CMYK 39 8 96 0
PMS 2300 C
Clear Space
The clear space around our logo must be no smaller than the height of the Western Iowa Tech Community College text from the baseline of "Community College" to the x-height of "Western Iowa Tech." Do not place text or any graphic element within the clear-space area.
Special Use Logos
Our logo can appear in black or white when necessary. White is preferred over black. DO NOT USE without approval from the Marketing Department.
